Author: David Haueter
Publication Date: October 2022
Report Type: Analysis
Figures: 5 Charts, 3 Tables
Instant smartphone printers and instant camera/printers are a unique and fun way to print photos, and the experience that instant photography and printing provides to the consumer is quite different than printing traditional photos. The novelty of getting a photo printed immediately is appealing to many, especially at events like parties, birthdays or family get- togethers. The prints themselves are not of the highest quality, but they can be used in fun ways that traditional prints cannot, which makes using these devices a unique experience.
This report looks specifically at those who own instant smartphone printers and/or instant camera/printer devices and the questions that they were asked in our annual US Photo Printing Study. It takes a deep dive into the types of instant printers owned, the brands of instant printers owned for both instant smartphone printers as well as instant camera/printers, volumes generated and print usage. Most of the data in the report is broken down by age groups to highlight differences.
This report is included with the Rise Above Research Photo Printing Advisory Service.
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