Photo Book Abandonment: Occurrences & Reasons

June 26, 2025

Author: David Haueter
Publication Date: June 2025
Price: $1,799
Report Type: Analysis
Pages: 11
Figures: 7 Charts

Photo books are one of the most popular photo merchandise products among US consumers and have staying power, as the large majority of those who buy books say they plan to buy again within the next year. However, going through the process of creating and ordering a photo book can be time consuming and difficult, particularly if more customization is done with backgrounds, captions and design.

This report takes a closer look at photo book buying barriers among those who identified themselves as buyers and non-buyers of photo books over the last three years of US Photo Merchandise Surveys (2022-2024). It also highlights the reasons why a photo book project was stopped, and non-buyers were asked what would make them more interested in buying photo books.

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