Three-Year Trend Shows Downturn in Photo Merchandise Buyers

May 14, 2024
  • Author: David Haueter
  • Publication Date: May 2024
  • Price: $1,599
  • Report Type: Analysis
  • Pages: 10
  • Figures: 4

Report Summary:
The photo merchandise market is mature, even though products often change from year to year with new substrates and designs. The core products such as photo cards, books, calendars, and wall/tabletop décor have been around for several years now and are not showing the growth in unit sales that they did just a few years ago.

This report takes a closer look at those who identified themselves as buyers and first-time buyers of the photo card, photo book, photo calendar, and photo wall/tabletop décor products over the last three years of US Photo Merchandise Surveys (2021-2023).

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This report is included with the Rise Above Research Photo Merchandise Advisory Service.

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