Reports
The latest reports issued by Rise Above Research.
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(June 2022) This report takes an in-depth look at the lay-flat photo book category, from the Rise Above Research 2021 US Photo Merchandise Survey. It highlights the key buying segments and vendors used. It also discusses how buying behavior and future expectations for lay-flat photo book purchases compares to standard non-lay-flat books.
(April 2022) The 2022 US Photo Printing Study provides the results of an extensive online survey of 1,324 US consumers that focused on printing habits and behaviors for traditional photo prints. The study provides an in-depth analysis of retail, online, and home printing methods, as well as the impact of COVID-19 on print habits. Non-printers were also asked about why they choose not to print and what could be done to make prints more attractive.
(March 2022) The photo merchandise market has been recovering from the downturn from the COVID-19 pandemic and will experience growth over the next few years. According to Rise Above Research’s new 2022 US Photo Merchandise Forecast, sales of cards, books, calendars, and photo wall/tabletop décor are expected to generate close to $2.6 billion in 2022 with unit increases of over 4%.
(March 2022) In this analysis, photo merchandise prices from several leading vendors in the market are compared. The companies included are online vendors and major retailers who have physical and online stores. This report tracks the prices of five popular paper-based photo merchandise products that are sold in the US market, including photo books, cards and calendars in popular sizes.
(March 2022) This analysis tracks photo print prices for 4″ x 6″, 5″ x 7″, and 8″ x 10″ prints to provide a comparison among leading retail and online print vendors. It also gives an update on print promotions from each of the vendors covered.
(January 2022) Rise Above Research expects that despite the surge in the Omicron COVID-19 strain that there will be another increase in photos taken worldwide in 2022. The Omicron variant has not shut everything down as COVID did in 2020, and we expect that many people will be traveling, taking vacations, and holding events this year. This will lead to an 8% increase in photos taken this year to around 1.5 trillion photos worldwide.