Sparta, NJ – April 29, 2022– The photo merchandise market has been recovering well from the downturn it experienced during […]
A new study from Rise Above Research finds that an average of 70% of buyers of photo merchandise products plan to buy again in the next year. This demonstrates the staying power and resiliency of the photo merchandise market even as it has matured and shows that most consumers still value printed photo products.
According to a new study from Rise Above Research, 63% of respondents in the 18-24-year-old age group had bought photo products in the last year and almost half of them ordered photo cards for the first time. This demonstrates that the US photo merchandise market is healthy and resilient, even during the COVID-19 pandemic. In these challenging times, young adults are turning to photo products as meaningful gifts and keepsakes.
Amid all the upheaval and uncertainty from the ongoing COVID-19 pandemic, some product segments have continued to sell well and in some cases are doing better than before the pandemic. Besides the obvious face masks, hand sanitizers and alcohol, other product areas including photo products are experiencing strong sales and should close out the year on a positive note. [David Haueter]
Boston, MA – September 3, 2020 – The photo merchandise market in the US has had an uncharacteristically down year […]
The Imaging Alliance hosted a discussion webinar last week that largely focused on the impact of COVID-19 on the imaging industry. Ed Lee and David Haueter both participated on behalf of Rise Above Research. [David Haueter]